Web / Visual Branding

This Web Project I created from concept to completion including Photography and full visual branding / web design. This was simply a project I took upon myself to practice my craft. I wanted to test my ability to create a brand from scratch and envision how I would market it. I originally came up with a concept for something that interests me which is mobile technology. I then created a fake brand name "On The Go" and decided to run with it. I photographed a friend inside a vehicle and planted a phone case in the console. I mocked up a logo, business cards, and an identity for the brand. Finally I incorporated all the visual elements into a web design for desktop / responsive layout.